Time Out: One of the Thai entertainment industry’s most beloved talents
Thai-Belgian alt-pop songstress Violette Wautier first captivated the country with her audition on Season 2 of The Voice Thailand back in 2013. She has recently released I’d Do It Again, the final single from her debut album Glitter and Smoke, via Universal Music (Thailand) on 27th May.
Although still a relative unknown to audiences outside of her native country, in the course of just a few short years, Violette Wautier has become one of Thailand’s best-loved talents in the worlds of film and music. Her career to date has seen her garner accolades and critical acclaim in both spheres, with her musical endeavours leading to chart-topping singles and glowing coverage from Time Out, Bangkok Post and Fungjai, and her on-screen performances seeing her win the Suphannahong Award for Best Supporting Actress in 2016 for her performance in Heart Attack, before being nominated again in 2018 for Die Tomorrow. Wautier will no doubt hope that she can now replicate her domestic success with an international audience, after working with Universal Music (Thailand) to complete her brilliant debut album Glitter and Smoke.
In 2018, Violette decided to release her first English-language single, “Drive”. She followed up on the success of the hit with a second track named “Smoke” the same year.
Following hot on the heels of the record-breaking feats on YouTube of debut single ‘Smoke’ (the most viewed English-language song by a Thai artist), which also secured spots on Spotify’s coveted ‘New Music Friday’ playlists, Wautier released follow-up tracks ‘Drive’ and ‘Brassac’, replicating that success and more by making Apple Music’s “Today’s Hits” and ‘Mellow Days’ playlists all across Asia. Latest single I’d Do It Again is looking to bring Wautier’s distinctive mix of introspective lyrical story-telling and lush dreampop-inflected production to new listeners worldwide.
I’d Do It Again is an anthemic electro-pop gem which reminisces about young love. Wautier has an uncanny ability to transport her listeners into her musical world as her airy vocal describes all-too-familiar tales of heartache over a mix of shimmering synths, reverb-drenched pianos, and dreamy percussion. In this latest single, Wautier vividly describes the breakdown of a promising and passionate new romance without any sense of resentment. Blame is shared (“We were so in love / But we both messed it up”), and the end almost inevitable (“You were a storm and I was fire”). Yet, in the final assessment, only positive memories remain (“I was your girl on the passenger seat / Right next to you, we were unstoppable”), leading to the bittersweet refrain: “Even if I knew this would end, I’d Do It Again”. Wautier’s use of imagery is irresistible, and as a listener you become a voyeur in the back of her car, witnessing the break-up first-hand.
Although based in Bangkok, Western influence on Wautier’s sound is evident, and not just in her effortless switching between English and French lyrics present on her debut album. Fans of Sweden’s Oh Land, Canada’s Lights, the USA’s Lana Del Rey, and the UK’s The xx would all find familiar musical touching points across Wautier’s album, and I’d Do It Again sits very much in this musical space, with the sparse instrumentation allowing Wautier’s immediately recognisable airy vocal to come to the fore.
I’d Do It Again was released across all major digital platforms via Universal Music (Thailand) on 27th May 2020, with debut album “Glitter and Smoke” released on 19th June 2020.
Stream “I’d Do It Again” via https://Violette.lnk.to/IdDoItAgainID or watch the full MV via https://youtu.be/LQ5_WwwNi2M